Category: marketing

A Dietitians’ Take on #ads and Food Industry Bias

Do you sometimes see #ad and think, “This person is trying to influence what I buy.” Or … Do you scroll right by it? Perhaps you don’t even notice that it’s an ad at all or what that really means?

Nutrition bias? Industry influence? Sponsorship?
When a profitable company is seeking Dietetic professionals to create advertisements for their product they are asking you to influence the market although most prefer the term ‘educate’. Why? Because we’re the biggest influencers of the food market.

An Open Letter to Nancy Greene Raine

My open letter to Nancy Greene Raine supporting her proposed bill to amend the FDA with a historical legislation proposal that could make a lasting impact on the youth of her country. She committed to the suggestion that the Food and Drug Act should be amended, moving to make it illegal to direct advertising and marketing toward children across the country.